Over the next five years many major global corporations are going to redraw their regional map because the existing size, potential scale and superior growth rate of China mean that it can no longer be treated as simply another part of Asia Pacific. Some companies are simply splitting China off from the rest of the region. Others are linking mainland China with Hong Kong and Taiwan and calling it “Greater China” or “North Asia”. From consumer goods to luxury to medical products to engineering – the growth of the Middle Kingdom means that the days of APAC as a single region are coming to a close.